Frequently Asked Questions

How do I Donate?

To donate online, click the gold “Donate Online” button on this page. This button will take you directly to the official Whip Pediatric Cancer donation page on Memorial Sloan Kettering’s Fundraising site. If you would like to send your donation by check, please send it to the following address and write “Whip Pediatric Cancer”  in the check memo.

Memorial Sloan Kettering Cancer Center, Office of Development
ATTN: Stephanie Sepe
PO Box 27106
New York, NY 10087
Please include Whip Pediatric Cancer in the memo section of the check

Where will my donation go?

The money will be used exclusively to fund pediatric cancer research at MSK Kids, Memorial Sloan Kettering’s pediatric program.

What is the Heart of GOLD Program?

The “Heart of GOLD” is a fundraiser done in schools. Each student is given a gold paper heart and asked to decorate and return their gold heart to the school with a suggested donation of $2. Their school will proudly display all of the gold hearts showing their support for pediatric cancer. A fun option is to choose a day to wear gold and post a video of your school doing “the whip nae nae”.

Does this organization use any donated money to pay for expenses?

No. All legal, accounting, computer services, shipping costs, hearts, bracelets, pens, t-shirts, sweatshirts, hats, and travel expenses have been donated. There are no paid employees, staff, or other expenses. All donations made on our Facebook page or website go directly to MSK Kids, Memorial Sloan Kettering’s pediatric program. Website donations will appear instantaneously on the Memorial Sloan Kettering fundraiser total. Monies raised on Facebook are periodically disbursed by Facebook directly to Whip Pediatric Cancer and then forwarded to MSK Kids, Memorial Sloan Kettering’s pediatric program.  Special thanks to the following companies who have helped to make the Heart of Gold program possible. Flexible Business Systems, Flexible International Mail Systems, Booster, Lazer Aptheker Rosella & Yedid, P.C., Lorraine Gregory Communications, Palmetto, Mollo, Molinaro & Passarello, LLP and Creative Clutch.



Customized t-shirts

Lorraine Gregory

Marketing & Printing

Why MSK Kids, Memorial Sloan Kettering’s Pediatric Program?

Check out this link to learn about the impact MSKCC has on the lives of people. The research they do save lives and helps people all over the world. My family’s story is one of many that had a happy ending thanks to their research.

When I was 2 years old, my mom was diagnosed with Ewing’s Sarcoma.  Although I don’t remember her being sick, my mom’s cancer diagnosis changed my family’s lives forever. For those of you who don’t know, Ewing’s Sarcoma is a rare form of cancer, which is typically found in children. In the United States there are only 200 new cases of Ewing’s Sarcoma per year. My mom was a very rare case. She was diagnosed with Ewing’s Sarcoma 13 years ago, as an ADULT. My dad will always remember my mom’s oncologist telling him 13 years ago, “if you came to us 10 years ago, your wife wouldn’t survive. If you came to us even 5 years ago, the odds of survival wouldn’t be good. But now I am asking you to give me one year of your life to treat your wife’s cancer and I will give her the rest of her life.” Although that one year was hard, it was worth it. Without my mom I would be lost in this world. My mom is my best friend. If it weren’t for their amazing research team, I would have grown up without my mom. And that’s why I want to donate the money to Sloan Kettering, so every family has a happy outcome.

Is my donation tax deductible?

Yes. You will get a receipt / donor letter issued by MSK Kids, Memorial Sloan Kettering’s pediatric program.

Why are you doing this?

Since I was 7 years old, I have been involved in numerous charities helping children with cancer. It breaks my heart that ANYONE has to go through this vicious disease, but my heart breaks even more for CHILDREN who have cancer. Unfortunately I know so many children who have been affected by cancer. Some warriors that I knew personally did not survive this horrific disease. As children they did not have the opportunity to experience life to the fullest. It doesn’t matter if you’re a boy or a girl, rich or poor, or the color of your skin. Cancer does NOT discriminate. You cannot buy a cure to cancer. I am determined to make a difference in the lives of children battling cancer.

What other things have you done to help combat pediatric cancer?

I am very involved in many different pediatric cancer foundations. Please consider checking out the following foundations:

I have also brought awareness of pediatric cancer to my high school ( Half Hollow Hills High School East). Each September we raise funds by selling gold ribbons and gold bracelets.This year we will be selling Whip Pediatric Bracelets and we will be participating in the Heart of Gold Program.. 

Why Gold?

September is Pediatric Cancer Awareness month. Just like pink is the color for breast cancer awareness month in October, gold is the color for pediatric cancer awareness month. I would like to make gold as recognizable as pink, so people are aware that kids get cancer too!

Thank you!!

I’d also like to thank some of the people who helped make this fundraiser possible. Thank you Kierstin Skaling, Melissa Eichele, Katie Richner, and Rachel Gold.

Special thanks to my mom, my dad, and the team at Flexible Systems who helped me with this website.

Memorial Sloan Kettering Funds Raised

What People Are Saying

"The girls gained so many skills from participating in the Whip Pediatric Cancer event. They wrote speeches and practiced presenting before going before the student council to ask to partner as a combined school. From there, they approached the school principal to pitch the idea. Posters, money collection, class visits, teaching the dance to others, laughing, patience, math and organizational skills, empathy, as well as the pride of it all coming together on the day of the event.  As they say 'priceless'."

Munsey Park Kindness Club

"Fundraising for Whip Pediatric Cancer aligned with our commitment to community service while promoting wellness for children with cancer. The whole experience of dancing the Nae Nae, custodial staff obtaining a cherry picker to video tape about 1,000 children from an aerial view, technology staff printing out 3 foot high letters kids held up to spell Whip Pediatric Cancer... we all felt blessed.  The buzz and excitement around the Whip Pediatric Cancer Challenge was infectious. We felt united toward a serious cause but we were having fun and helping others, which helped us to bond and feel good."

Angela Jardinella - Special Education, Crossroads South Middle School

"The Whip Pediatric Cancer Challenge brought much excitement to East Broadway. Students, staff and parents were happy to participate in the video as well as raising money to bring an awareness for pediatric cancer. East Broadway unfortunately had and has several students who suffer with cancer and we know first hand how devastating this is for the family and school community. We hope that the Whip Pediatric Cancer Challenge continues to grow so that one day there will be a cure."

Jeanmarie Wink - Principal, East Broadway Elementary

"We are a small nursery school with a huge, generous heart!  When we learned about Jordan's WhipPediatric Cancer challenge to raise money for pediatric cancer, it coincided with our own school's "Pay It Forward" awareness. Everyone - staff, children, parents, grandparents - came together as one to fight against pediatric cancer. Our entire school community felt like one!!! We raised close to $2,000 and we plan to continue to do "The Whip" each year so that a pediatric cancer cure can quickly be found!!!!"

Ellice and Ilene - Huntington Jewish Center Nursery School

"Westhampton Beach High School's Broadcast Journalism students kicked off the challenge at our school last year. The teachers followed suit and completed the Whip Pediatric Cancer challenge at the school's pep rally. The challenge was meaningful for all involved and created unity and awareness among the faculty and students at the school and made a memory that will last them a lifetime."

"It was an honor to participate in such a worthy cause, and our school enthusiastically rose to the challenge. Over two hundred families attended and made donations to help find a cure for pediatric cancer."

Andrea Kosofsky

"Such an amazing cause! Our son Kamron has been battling cancer for the last 6 months. Programs like this are uplifting and show these kids how much support they truly have. How the community rally around them. Keep up the incredible efforts!"

Kristen Isom-winfield

"In just an hour at the ball park tonight we raised $102 with our extra Gold Hearts from school. Thank you for all you do, it's making a difference! Whip Pediatric Cancer!!"

Alisha Thomas Beylerian

"I highly recommend supporting this charity, as they do exactly what they promise and truly make a difference in these families’ lives both personally and medically."

Mallorie Bradlau

"As a Survivor of Pediatric Cancer- I can’t say enough good about this organization! Amazing!!"

Caleb Hatchett

"Whip Pediatric Cancer is the most wonderful organization I have ever encountered."

Hannah Kelley

"Like many organization's Whip Pediatric Cancer helps to raise funds for important research to cure Childhood Cancer. What sets it apart, is how Whip Pediatric Cancer opens it's heart creating priceless memories and true friendship's to last a lifetime, everything they do has passion and purpose."

Jason Carter

"Whip Pediatric Cancer is the most wonderful organization I have ever encountered. It is run by people who truly care for what cancer fighting kiddos deserve."

Hannah Kelley 

"'Whip' is a Wonderful organization that helps raise funds, brings awareness and does sooo much more for children and families living the nightmare of Childhood Cancer."

Vickie Landon

"WPC is a truly wonderful organization that has put smiles on children’s faces all across the globe all while raising money for childhood cancer. "

Lauren Grace 

"Amazing organization run by amazing people."

Jill Chavanne Augustine

"Love the organization! I am proud to be apart of something so great, and honored to be able to spread childhood cancer awareness in Such a positive way thanks to the heart of gold program!! Thank you for starting this and for caring about our kids enough to try and make a difference. Our school loved it and all the kids took it very seriously. They also had a blast when it was time to dance it out at the end of the day. Such a great idea!"

Misty Meadows-Morgan